Will Google Really Push Penguin 3.0 this Weekend?

There have been huge talks in the webmaster community about the upcoming Google Penguin Update 3.0. So what does it say to us?

When asked about this, Gary Illyes of Google said in a recent conversation that “Soon, very soon, may be next week. The new Penguin update should be less painful”. He also told “the new update will be easier a bit to the webmaster and so it would be a delightful update!
Gary also stated that if you disavow bad or spam links now, or about a few weeks ago, it will not likely be helpful for this Penguin refresh. But, one thing is interesting what Gary Illyes told is “Penguin refreshes will be more frequent because of the new algorithm in place”. That means there will be faster refreshes in the future, may be a monthly cycle like how Google Panda is running now!!
If this could help small and medium sized businesses rank higher, it would be so cheerful, credible and inspiring, startups could take a long breathe!

So is it sure the update will be out this weekend?
It’s always a hypothetical question, as we know Google is never predictable!! Though Google is sure to release it before 2014, it is still unknown about whether it will be out this weekend.
Will this Google Penguin 3.0 will be helpful for small and medium-sized businesses?

Let’s keep our fingers crossed and wait for the weekend to know further about this!
Until then, keep visiting our blog for fresh updates!